Hybrid Branded Entertainment Agency Lucky Launches The Viral Collection A one-of-a-kind website and international online database comprised of branded viral content will be announced this month. The Viral Collection (TVC) was conceived as a trusted concepting tool and special contribution to the industry from Lucky Branded Entertainment, a hybrid advertising agency/film production company that writes, produces and directs branded content. TVC is the largest video aggregate of branded viral films from around the world and shall serve as an online resource for marketers, creative directors and social media experts, for reference, competitive analysis or idea generation. At launch, the historical and comprehensive database contains over 600 branded videos that are individually tagged by industry and by descriptive viral tactics (ie humor, sexy, CGI, etc.) for easy ability of search and study. TVC editors and curators have extensively researched and sorted through copious online branded virals, measuring the success of viral videos and campaigns across a considerable number of industries, genres, agencies and the like. The expansive list of viral categories includes "cinematic", "celebrity" and "inspirational", but also more distinct search terms such as "eyewitness", "unbelievable" and "voyeuristic". Searchable industry categories include "fashion", "education", "activism/charity/political" and "sports". Fundamental credits and brief descriptions are also available <b>…</b>
